On Oct. 17, over 9 million Californians from across the state will take part in The Great California ShakeOut, an earthquake safety drill to Drop, Cover and Hold On.

Southern California Edison (SCE) and its employees will take part in the earthquake drill, but for this utility, safety is a year-round activity.

“Edison International considers the safety of our customers and employees our top priority,” said Tammy Tumbling, SCE director of Philanthropy and Community Investment. “Whether we face downed power lines, an earthquake, fire or flood, preparedness is key to coping best with emergencies, especially in the event of a major disaster or a catastrophe.”

Southern California is one of the most at-risk areas for natural disasters and extreme weather events. As a utility that calls this area home, SCE’s parent company Edison International donated $1.5 million to the American Red Cross last year, signing on as the founding partner to PrepareSoCal. The three-year initiative focuses on engaging families, businesses and organizations to prepare for a catastrophic disaster like a major earthquake.

On Oct. 30, Edison International will be sponsoring the 29th Annual Disaster Preparedness Academy hosted by the American Red Cross at the Anaheim Convention Center as part of its ongoing mission to prepare communities for disasters. There will be workshops tailored to meet the interests of emergency planners from business, government, schools and nonprofits.

With a population of nearly 23 million in Southern California, the risk of being unprepared means a large earthquake or other calamity could cripple the region and result in enormous casualties. Chances for survival and recovery are significantly increased by being prepared — at home, in the workplace, at school and on the road.

“Disasters are inevitable, but the severity of the damage is not. We know from experience that lives can be saved and devastation reduced with some advanced planning,” said Maxine Margaritis, regional CEO for the American Red Cross serving Orange, Riverside and San Bernardino counties. “We encourage everyone to get prepared and start by following three basic rules: Get a Kit, Make a Plan and Be Informed.”

For more information: www.PrepareSoCal.org.